The National Substance Misuse Strategy for Northern Ireland, expected to be published early 2012, is presumed to recommend a ban of all alcohol outdoor advertising as well as alcohol sponsorship of sports events, concerts or festivals. The strategy is also expected to include minimum pricing.    Other measures to be brought forward in the report Read More →

The Australian administration of Julia Gillard is being urged by the Australian Medical Association (AMA) to strengthen regulations on junk food and alcohol advertising. This recommendation follows on the tough stance the government has taken against big tobacco, by measures that mean that tobacco can only be sold in plain packages without logo’s or brand Read More →

The National Substance Misuse Strategy for Northern Ireland, expected to be published early 2012, is presumed to recommend a ban of all alcohol outdoor advertising as well as alcohol sponsorship of sports events, concerts or festivals. The strategy is also expected to include minimum pricing.    Other measures to be brought forward in the report Read More →

Fifa, football’s world governing body, keeps insisting that alcohol must be sold at all venues hosting matches in the 2014 World Cup in Brazil. Fifa even speaks of a right to sell beer. But alcohol is currently banned from Brazilian stadiums as part of measures to reduce violence in football and to improve public health Read More →

Coming July will see harsher regulations for the marketing of beer in Russia. Advertising Age, an international magazine dedicated to news, analysis and data on marketing and media, describes brewers and advertising companies venturing into digital marketing and flooding broadcast time in a final effort to build brand awareness. This year, Russian beer will lose Read More →