Medical Express, June 12, 2019 by Columbia University’s Mailman School of Public Health  Alcohol use among Tanzanian youth is rising and the high density of alcohol selling outlets and alcohol advertisements coupled with low enforcement of minimum drinking age laws are likely facilitating this uptick, according to a study by the Columbia University Mailman School Read More →

News in English 2019.06.06 12:45 The Lithuanian parliament, Seimas, passed a ban on selling toys, beverages and other products marketed to kids and teenagers that imitate alcohol and alcohol packaging. Fifty-three members of parliament voted in favour of amending the Law on Alcohol Control on Thursday, seven were against. The law forbids selling or producing Read More →

Millennials spend less money on alcohol than previous generations, according to a Nerdwallet analysis of a 2017 Bureau of Labor Statistics’ Consumer Expenditure Survey. In an attempt to win millennials over, some brands are marketing their alcohol as wellness drinks, from “wellness beers” meant for athletes to paleo-friendly and keto-friendly natural wines. An artisanal mezcal Read More →

Alcohol Policy UK, Monday, May 20, 2019 In this guest post, Nathan Critchlow, a researcher at the Institute for Social Marketing, discusses findings from recent research on alcohol marketing exposure and drinking amongst young people, and the UK policy context. Until recently, research exploring how much alcohol marketing young people in the UK see has Read More →

The UK’s advertising watchdogs are “ready and prepared” to clamp down on alcohol brands that sell their drinks to young consumers by suggesting they will be happier, more confident, or successful, a panel of marketing experts has warned. 16th May, 2019 by Edith Hancock                                 Amy Powell, client relationships manager at PromoVeritas, a marketing compliance Read More →

IOGT International, 30 April 2019 The Association Nationale de Prevention en Alcoologie et Adictiologie (ANPAA) recently released a report on the alcohol industry lobbying practices in France. The ANPAA, a long-time partner of IOGT International in curbing Big Alcohol interference, reports that at the heart of alcohol industry lobbying initiatives is a strategy to position Read More →

Coca-Cola’s Signature Mixers range marks the first time the brand has expanded into the alcohol space and taps into the growing premium mixer market. By Molly Fleming 2 May 2019   Coca-Cola is launching its first premium mixers under the Coke brand as it looks to expand into growing premium mixer market. Coca-Cola Signature Mixers features Read More →