Institute of Alcohol Studies; 24th February 2026 | By Wim van Dalen (EUCAM) In alcohol policy, the influence of prominent global producers such as Heineken, AB InBev, Carlsberg, Diageo, and Pernod Ricard is well recognised and discussed. The wine industry is configured differently, with fewer major producers and well-known brands but collectively the industry is Read More →

Gemma Mitchell*, Chris Baker, May CI van Schalkwyk, Nason Maani and Mark Petticrew Globalization and Health (2025) 21:68; https://doi.org/10.1186/s12992-025-01125-4 AbstractBackground Access to reliable, accurate, and up-to-date health information is a crucial component of global population health. Like other health-harming industries, the alcohol industry is known to provide misinformation to the public, including on alcohol, pregnancy, Read More →

2025, Forut, University of Stirling  Executive Summary Sub-Saharan Africa has been identified as a key market for growth for the alcohol industry for many reasons, including high proportions of abstainers and heavy episodic drinkers (among drinkers) and weak alcohol control policies (1-4). Global retail sales for alcohol in 2017 were estimated to be worth over Read More →

Journal of Studies on Alcohol and Drugs; May 2024; Ashleigh Haynes 1,2, Helen Dixon 1,2, and Melanie Wakefield 1,2 https://doi.org/10.15288/jsad.23-00376 Objective: Some claims on alcohol labels highlight virtuous aspects of brands or products, including in health-, eco-, and cause-oriented domains (including charity partnerships, or ethical or humanitarian certifications). This virtue marketing may create a ‘halo’ whereby consumers generalise from specific Read More →

J Stud Alcohol Drugs Suppl. 2020 March; David Jernigan, Ph.D.a,* and Craig S. Ross, M.B.A., Ph.D.b Abstract Objective: The purpose of this study is to inform public health efforts to reduce alcohol-related harm by describing the alcohol marketing landscape. We review the size, structure, and strategies of both the U.S. national and global alcohol industries and their Read More →

Globalization and Health; volume 19, Aricle number 74 ; 10 October 2023; Belinda Townsend, Timothy D. Johnson, Rob Ralston, Katherine Cullerton, Jane Martin, Jeff Collin, Fran Baum, Liz Arnanz, Rodney Holmes & Sharon Friel ; Cite this article Abstract Background Public health scholarship has uncovered a wide range of strategies used by industry actors to promote Read More →

Critchlow, N., Moodie, C., & Houghton, F. (2022). Brand sharing between alcoholic drinks and non-alcoholic offerings: a challenge to Ireland’s restrictions on alcohol advertising. Irish Journal of Medical Science. https://doi.org/10.1007/s11845-022-03161-0. In November 2022, it will be 3 years since Sect. 14 of Ire- land’s Public Health (Alcohol) Act made it an offence to advertise alcohol Read More →