20 December 2012 In this installment of our guest written blog ‘Talking Alcohol Advertising’ Ella Sjödin of Sweden’s IOGT-NTO, shares her thoughts on the current status of the prohibition on televised alcohol marketing in Sweden. “Even though there is a clear prohibition against alcohol advertising on radio and TV in Sweden I daily see alcohol … Read More →
Efforts to reduce underage exposure to alcohol advertising by implementing time restrictions have not worked, according to new research from the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health and the Dutch Institute for Alcohol Policy. The report, published in the Journal of Public Affairs, confirms what … Read More →
Today alcohol advertising is broadcasted on several Swedish TV channels even though there is a clear prohibition against alcohol advertising on radio and TV. By broadcasting from the UK, TV channels, so far, have managed to circumvent Swedish legislation. In 2011, IOGT-NTO filed a complaint against these broadcasts to the Swedish Broadcasting Authority (SBA), which … Read More →
A recent report by social media Research Company Socialbakers analysing Facebook pages with more than 10,000 fans, found that the alcohol branch creates the most user engagement, closely followed by automotive related companies. The report explains that the success of a page on Facebook largely depends on the quality in content. Facebook uses an … Read More →
26 November 2012 A dramatic and surprising story broke out in Lithuanian media this autumn about a MP of the now expired parliament. Mr. V. Matuzas allegedly received a 16 thousand euro bribe for introducing amendments to several laws, including the Alcohol Control Law. The surprise is not the alleged bribe, since Lithuania ranks No. … Read More →
At this year’s Conference of the Australasian Professional Society on Alcohol and other Drugs, Professor Sandra Jones condemned Australian alcohol branded websites for being too easily accessible for minors. Every one of the sites studied failed to effectively block under 18s from accessing alcohol marketing content, she said. Jones, director of the University of … Read More →
Booza TV, a campaign website dedicated to mobilizing South African society to address alcohol ‘in ways that will make a real difference’, reports that health minister Aaron Motsoaledi remains steadfast in his plans of banning alcohol advertising in public. At the recent All Africa Environmental Health Congress held in Durban, Motsoaledi again spoke about … Read More →
Yesterday a report by RAND Europe on young people’s exposure to alcohol marketing through television and online media was published. The study was commissioned by the European Commission Health and Consumer Directorate-General (DG SANCO) and suggests that adolescents in the UK and the Netherlands are overexposed to alcohol marketing, compared to adults. The research … Read More →
This month the Australian Baseball Federation became the fourteenth national Australian sporting organization to ditch alcohol sponsorship in favor of government funding. The development was taken to show the success of the government’s discouragement program for alcohol branded sport sponsorship, offering 25 million Australian Dollars in replacement sponsorship deals if sporting bodies cut ties with … Read More →
According to website businessandleadership.com, brewer Budweiser and vodka maker Stolichnaya have asked to be blurred out of an upcoming Hollywood movie starring Denzel Washington due to the negative connotations alcohol has in the film. The movie in question, ‘Flight’, focuses on a pilot with an alcohol problem (Denzel Washington), who becomes a hero when he … Read More →