01-May-2018 By Tingmin Koe Current alcohol advertising regulations in Australia are failing to protect the health and well-being of adolescents, with academics claiming that it is leading to an environment that is ‘not consistent with the responsible marketing spirit’. Link to: Original newspaper article
Utrecht, 1 May 2018 Dutch Institute for Alcohol Policy STAP Commercial with Sjinkie Kegt, a famous Dutch Olympic short track skater, may not be advertised on TV, so Heineken chooses social media as an alternative. The Dutch Institute for Alcohol Policy STAP has filed a complaint about an advertising commercial from Heineken and Samsung … Read More →
Researchers find ads could be breaching code over actors’ youthful appearance Australian Associated Press; Fri 27 Apr 2018 ‘Young people regularly perceive messages that alcohol enhances mood or confers some social benefit,’ says researcher Tina Lam. Alcohol ads shown in Australia may be in breach of the advertising code, with many of the actors perceived … Read More →
On March 1, Greenland adopted a new Alcohol Act prohibiting alcohol advertising, limiting sales times and requiring alcohol to be delimited from other goods in the store. The new Alcohol Act is based on WHO recommendations for effective alcohol policy, such as limiting visibility, availability and marketing of alcohol. It’s written on the Greenland government … Read More →
Alcohol advertisers Bacardi and Pernod Ricard’s Beefeater are abandoning Twitter. www.digiday.com More than 4 in 10 (42 percent) of the top 100 major spirits and liqueur accounts on Twitter have not posted at all within the past month, according to a study from drinks specialist marketing agency YesMore Agency. Almost a third (32 percent) of … Read More →
The Guardian; Mon 23 Apr 2018 Hannah Jane Parkinson ; @ladyhaja Drinking is ingrained in our social life – much as cigarettes were until public health campaigns led to a huge cultural shift. With many young people eschewing alcohol, the beginning of the end of booze Britain is in sight More than a quarter of … Read More →
New Zealand; 21/04/2018; John-Michael Swannix Experts are calling for alcohol advertising to be banned from sports, but the liquor industry is pushing back, claiming it plays a vital role in supporting sport at every level. From branding on the players’ jerseys to signage at the stadium, it’s hard to argue exposure to New Zealand’s most … Read More →
The Ministry of Education and Culture is considering lifting the ban on advertising alcohol and tobacco products, RÚV reports. A majority of the committee on independent media proposed the change, publishing a report on the matter this past January. The committee states the advertisements could present a large source of income for independent media in … Read More →
The branch of the National Institutes of Health that studies alcohol abuse has not funded any new research by outside scientists specifically on the effects of alcohol advertising since its current director took over in 2014, according to a STAT analysis of grants. At least seven such studies were funded in the decade before … Read More →
Proposed Liquor Amendment Bill to ban all alcohol advertising. Joburg; 28-03-2018 The controversial Liquor Amendment Bill, now with cabinet, saw the Department of Health propose a ban on alcohol advertising. The amended bill is expected to be passed by parliament within the coming weeks. The bill was formerly met with positivity, however, doubts have been … Read More →