Barbieri, S., Feltracco, P., Lucchetta, V., Gaudio, R. M., Tredese, A., Bergamini, M., Vettore, G., Pietrantonio, V., Avato, F. M., Donato, D., Boemo, D. G., Nesoti, M. B., & Snenghi, R. (2018). A social media-based acute alcohol consumption behavior (NekNomination): case series in Italian emergency departments. Interactive Journal of Medicine Research, 7(1), 1-7. 10.2196/ijmr.6573 A … Read More →
1st of July, 2021 by Esther Mobley. From San Francisco Chronicle. Mass-market alcohol messaging has always addressed the world along intensely gendered lines, and it’s always been problematic. We all know how its overly simplistic dogma goes: Men drink beer and whiskey; women drink sweet wine and pink drinks. Recently, though, some alcohol companies have … Read More →
Advertisers on Instagram, Facebook and Messenger will no longer be able to market to under 18s based on their interests Social media giant Facebook will impose more control on the types of advertisements young people see on its platforms. Photograph: Alamy Stock Photo Josh Taylor and Christopher Knaus Tue 27 Jul 2021 23.28 BST Facebook announced on … Read More →
July 17th, 2021 by Allison Bray. From Independent.ie Diageo is launching new drink under its Rockshore brand: “inspired by the bracing refreshment of the Irish coast and the energy of the Atlantic Ocean”. The drink is a new line of fizzy-infused alcoholic beverage from the makers of Guinness, Smirnoff vodka and Captain Morgan’s rum. It … Read More →
19th of July by Emma Feeny, Katie Dain, Cherian Varghese, George A Atiim, Dag Rekve & Hebe N Gouda. From BMJ, “Protecting women and girls from tobacco and alcohol promotion”. Following the trend that sees a change in gender norms, an aggressive industry marketing, and continuing population growth in low-and-middle income countries, what happens is … Read More →
2nd of July, 2021 by Dr. Mary Madden & Jim McCambridge. From Institute of Alcohol Studies. It can sometimes seem to public health interests that they are David, daring to hope to win against the odds, and the corporation is Goliat. Given that the alcohol market is dominated by a small group of large producers, … Read More →
Dimova, E. D., & Mitchell, D. (2021). Rapid literature on the impact of health messaging and product information on alcohol labelling. Drugs: Education, prevention and Policy, DOI: 10.1080/09687637.2021.1932754 Since alcohol labelling enables people to make informed decisions about the products they purchase and consume, this new study explores the impact of health messaging and product information … Read More →
29th June, 2021 by Nicola Carruthers. From The Spirit Business. The global spirits sector faces losing US$168 billion if restrictions on marketing are enforced, a new report has found. The new Brand Finance Marketing Restrictions 2021 report builds on previous Brand Finance studies in 2017 and 2019 that looked at the potential impact of plain … Read More →
June 16th, 2021 by Amelia Lucas. From CNBC. Smirnoff Vodka owner Diageo has signed a multiyear deal with the NFL to become the league’s first spirits sponsor. While the National Football League has long had relationships with beer brands like Anheuser-Busch InBev’s Bud Light, it has been slower to embrace spirits. However, when the ban on distillers to advertise … Read More →
June 21st, 2021 by David Sedgwick. From News Post Leader. Health campaigners have questioned the inappropriateness of alcohol brands sponsoring high profile sports events, exposing children to alcohol. “Is it ethical to deliberately have product placement of Heineken beer branding in front of football starts and managers during press conferences at the European Championship?”, Balance … Read More →