2 July 2026 In the Lao People’s Democratic Republic (Lao PDR), festivals, community gatherings and sporting events play a central role in bringing people together. When alcohol brands sponsor such occasions—plastering logos at youth sporting or cultural events—they normalize drinking and associate it with health, success, and celebration. This is particularly concerning in a country Read More →

Francisca Pulido Valente and others.(PDF) Analysis of the Alcohol Industry’s Corporate Social Responsibility Practices in Portugal. Available from: https://www.researchgate.net/publication/382673911_Analysis_of_the_Alcohol_Industry’s_Corporate_Social_Responsibility_Practices_in_Portugal [accessed Jul 03 2026]. Abstract Introduction: In Portugal, the alcohol industry engages in corporate political activity, influencing decision-making and potentially obstructing the implementation of evidence-based alcohol policies, such as higher taxes,stricter advertising laws, and mandatory warning Read More →

April 2026, Drug and Alcohol Review  Georgia Mclellan, Antonia C Lyons, Acushla Sciascia  , Rawiri Nicholls, Nason Maani & Taisia Huckle   Abstract Alcohol marketing is harmful as it increases the consumption of alcohol, age of initiation of alcohol and hazardous drinking patterns. Dark nudges and sludge are behavioural economics techniques used to exploit cognitive biases Read More →

The Lancet, June 23, 2026; José Julio Villalbaa ∙ Irene Torresb  In the midst of the 2026 men’s football World Cup, the paradox of using the world’s most popular sport to normalise and promote alcohol consumption has resurfaced. Although it is understandable that an organisation like the International Federation of Association Football (FIFA) would seek to maximise its profits Read More →

Volkskrant, 20th June 2026 In an extensive article, the Dutch national newspaper ‘De Volkskrant’ focused June 20th 2026 on the way the alcohol industry has been attempting for decades to exert influence on scientific research, policymaking, and the public debate regarding alcohol through doctors and, above all, researchers. Journalist Maud Effting spoke with several people Read More →

Vinetur, 17-06-2026 Sponsors are pushing beer, tequila and Champagne across three host countries with fewer restrictions than in Qatar The 2026 FIFA World Cup is shaping up to be a major commercial stage for beer, spirits and wine, as matches across the United States, Canada and Mexico create a broad marketing opportunity for drinks companies Read More →

Addiction Center; June 16; 2026 ; Author Jessica Sherer A new longitudinal study published in the American Journal of Psychiatry suggests that adolescents who begin using social media earlier, and whose use increases more rapidly over time, are more likely to experiment with substances like alcohol, cannabis, and nicotine in later years. Researchers caution that while early social media use does not Read More →

The first seminar in the 2026 Alcohol Occasionals series “Branding the Game: Alcohol Sponsorship, Sport, and the Normalisation of Drinking Among Young People” was delivered by Dr Richard Purves (University of Stirling) on Monday 18th May. Drawing on an extensive programme of research, Dr Purves explored how alcohol companies strategically embed their brands within sport to normalise Read More →

FARE; Foundation for Alcohol Research & Education; June 10 2026; Editorial It’s World Cup season – avid fans are up at all hours to catch a match, gathering together or watching online.  It’s a moment that fosters community and inspires passion and joy.  But with major alcohol sponsors including Diageo and Heineken, it’s also stacked with alcohol ads. Across codes, sports promotion is inseparable from addictive and harmful products like alcohol.   The alcohol industry Read More →