Lets Be straight Up about the Alcohol Industry ; The Plos Medicine Editions ; May 2011, Volume 8
Emmi Kauppila chronicles the initial findings of the world’s first case study in online alcohol marketing regulation 09 October 2019 – The past decade has seen a rapid development in digital advertising. Social media has become an important marketing platform for the alcohol industry and research has established that alcohol brands not only use social … Read More →
From: This Naked Mind, Annie Grace From billboards to commercials to magazine ads, alcohol marketing is everywhere. But does this really work? Or is it geared for a certain ‘addictive’ audience? With greater than 10 years of marketing experience, Annie shares fascinating research, crazy statistics, and what the ultimate marketing goals are in this multi-million … Read More →
By Olivier van Beemen, May 30th 2019 The multitude of malpractices recently revealed at Heineken in Africa did not prevent the organization of the Amsterdam Diner from putting the brewer in the spotlight at the annual gala dinner. Remarkable: Heineken is also the main sponsor of the event. At the annual Amsterdam Diner, brewer (and … Read More →
Digital food marketing using influencers; February 2019; The Norwegian Consumer Council The Norwegian Consumer Council has for many years been working to reduce pressure on children and young people from the marketing of unhealthy food and drink. The Consumer Council along with a number of other organisations voiced their support when in 2012 the Norwegian … Read More →
By Alison Douglas, Chief Executive , Alcohol Focus Scotland; jan. 2019 Alcohol is everywhere. Whether we want to drink or not we are surrounded by constant prompts that alcohol should be part of our life, and never more so when it comes to celebrations and gift giving. And although the alcohol industry have long objectified and … Read More →
EUCAM Comment on the conclusions of the British Advertising Standards Authority (ASA) on new data about the exposure of children and young people to alcohol advertising. The Advertising Standards Authority (ASA), which, among other things, monitors alcohol advertising in the United Kingdom, recently announced with that children in the UK aged between 4 and 15 … Read More →
On January 22, 2019, in Latest News, by The Somerville Times The opinions and views expressed in the commentaries and letters to the Editor of The Somerville Times belong solely to the authors and do not reflect the views or opinions of The Somerville Times, its staff or publishers.) By Elizabeth Henehan, MPH The MBTA … Read More →
Content analysis finds CSR effectiveness is illusory Alcohol industry corporate social responsibility (CSR) schemes strengthen their own commercial interests while failing to meaningfully reduce harmful alcohol use, according to a new report released today. Published in the BMJ Open, the study of industry CSR actions across six global regions found that almost all of them … Read More →
Trinidad and Tobago, 18 dec. 2018 THE EDITOR: The most revolting ads on television are those that glorify the drinking of rum, whisky and other alcoholic beverages. Such advertising is prevalent during prime time, especially the 7 pm newscasts, when many minors may be watching. The ravages of alcohol are well known and well documented. … Read More →