Nicki Jackson, Drinktank; 29-04-2020 Aotearoa New Zealand has been recognised internationally for its effective public communication during the COVID-19 pandemic. An array of channels disseminates accurate, up-to-the-minute information, including daily live media briefings, Facebook live Q&A sessions with senior Government officials, radio and television advertisements, a comprehensive Government-controlled website, and even posters in the mailbox. Read More →

From: This Naked Mind, Annie Grace From billboards to commercials to magazine ads, alcohol marketing is everywhere. But does this really work? Or is it geared for a certain ‘addictive’ audience? With greater than 10 years of marketing experience, Annie shares fascinating research, crazy statistics, and what the ultimate marketing goals are in this multi-million Read More →

Digital food marketing using influencers; February 2019; The Norwegian Consumer Council The Norwegian Consumer Council has for many years been working to reduce pressure on children and young people from the marketing of unhealthy food and drink. The Consumer Council along with a number of other organisations voiced their support when in 2012 the Norwegian Read More →

By Alison Douglas, Chief Executive , Alcohol Focus Scotland; jan. 2019 Alcohol is everywhere. Whether we want to drink or not we are surrounded by constant prompts that alcohol should be part of our life, and never more so when it comes to celebrations and gift giving. And although the alcohol industry have long objectified and Read More →