Authors: Jonathan K. Noel, Thomas F. Babor, Katherine Robaina Title: Industry self-regulation of alcohol marketing: a systematic review of content and exposure research Journal: Addiction, 2016, 10.1111/add.13410 Abstract: Background and aims: With governments relying increasingly upon the alcohol industry’s self-regulated marketing codes to restrict alcohol marketing activity, there is a need to summarize the findings of research relevant to Read More →

Author: Timothy Naimi, Craig Ross, Michael Siegel, William de Jong & David Jernigan Title: Amount of televised alcohol advertising exposure and the quantity of alcohol consumed by youth Journal: Journal of studies on alcohol and drugs (2016), 77(5), 723-729 Abstract Aims: Although studies demonstrate that exposure to brand-specific alcohol advertising is associated with an increased likelihood of Read More →

  EUCAM is constantly looking out for interesting scientific publications on the subject of alcohol marketing in the broadest sense. A number of articles that have been published over the last six months prompted us to disseminate their conclusions in news articles. However, there has been such a great number of important studies that we Read More →

Author: Auden C. McClure, Susanne E. Tanski, Zhigang Li, Kristina Jackson, Matthis Morgenstern, Zhongze Li, James D. Sargent Title: Internet Alcohol Marketing and Underage Alcohol Use Journal: Pediatrics, 2016, peds. 2015-2149. Abstract Background and objective: Internet alcohol marketing is not well studied despite its prevalence and potential accessibility and attractiveness to youth. The objective was Read More →

Seeing and liking alcohol advertising on television among underage youths was associated with the onset of drinking, binge drinking and hazardous drinking, according to a new study by researchers at the Norris Cotton Cancer Center (NCCC) and Children’s Hospital at Dartmouth-Hitchcock (CHaD) published online by JAMA Pediatrics. CHaD pediatrician and associate professor of pediatrics at Read More →

Author: Barry AE, Johnson E, Rabre A, Darville G, Donovan KM, Efunbumi O. Title: Underage access to online alcohol marketing content: a YouTube case study Journal: Alcohol and Alcoholism. 2014;ePub(ePub):ePub-ePub. Abstract Aims: With the proliferation of the Internet and online social media use, alcohol advertisers are now marketing their products through social media sites such as YouTube, Facebook Read More →

Author: de Bruijn A, Engels R. Title: Measuring the volume of youth exposure to alcohol marketing: A systematic review of measurement instruments in peer-reviewed articles Journal: OA Alcohol 2014 May 22;2(1):8. Abstract Aims: The following paper aims to review instruments that measure alcohol advertising exposure that were used in peer-reviewed studies. Method: A systematic literature search of several Read More →