In April 2016, EUCAM filed a complaint against a radio-commercial from the supermarket chain “Jumbo” for alcoholic drinks, that has been broadcasted multiple times at NPO Radio 1 between 06:00 and 21:00. The Dutch Media Authority warned this radio channel for their breach of the Dutch Media Law. The Dutch Media Wet 2008 (Media Law) stipulates that … Read More →
Authors: Jonathan K. Noel & Thomas F. Babor Title: Does industry self-regulation protect young people from exposure to alcohol marketing? A review of compliance and complaint studies Journal: Addiction, 2016, 10.1111/add.13432 Abstract: Background and aims: Exposure to alcohol marketing is considered to be potentially harmful to adolescents. In addition to statutory regulation, industry self-regulation is a common way … Read More →
NGOs issue complaint to French government: Carlsberg and UEFA are deliberately circumventing French law during EURO 2016 and in doing so they are exposing alcohol ads to millions of children. Aggressive alcohol marketing reaches 1.9 billion people Carlsberg is one of ten official sponsors of the month-long UEFA EURO 2016, the quadrennial men’s football … Read More →
In a ruling that once again proves the ineffectiveness of the self-regulatory system, the Dutch Media Commissariat has said that Radio and TV spots for the alcohol free Amstel 0.0 beverage should be seen as advertising for an alcohol producer and as such should not have been allowed to be broadcast before 9PM according to … Read More →