Last week the British government published it’s hotly debated Alcohol Strategy. Among the commitments of the strategy, are plans to introduce a floor pricing of 40 pence per alcoholic unit, as well as plans to ban two-for-one promotions to combat binge drinking. The strategy has been met with mixed reactions, particularly concerning its approach to Read More →

Australia just got their first fully independent alcohol marketing watchdog. The Alcohol Advertising Review Board (AARB) is an innovative new project from the McCusker Centre for Action on Alcohol and Youth in collaboration with Cancer Council Western Australia.  The AARB will judge community complaints about alcohol advertising and will deliver determinations, free of industry influence. Read More →

A new report from British health campaign group Alcohol Concern Cymru shows that children as young as 10 in Wales are more familiar with some leading alcohol brands and adverts than those for popular foods and snacks.   The report [link=http://www.alcoholconcern.org.uk/assets/files/Wales%20factsheets/Making%20an%20impression%20-%20final.pdf]‘Making an impression’[/link] describes the findings from a new study of over 400 primary school Read More →

British supermarkets might could soon be banned from advertising cheap alcohol, if current Coalition plans go through. This would imply an end to TV and poster ads pushing cheap alcohol.    The ban is part of the current British administration´s alcohol strategy. This part of the strategy is particularly aimed at national retailers such as Read More →

IOGT International, today spread a press release condemning the world’s football governing body, FIFA, as doing the dirty work for the alcohol industry. Additionally IOGT makes the case that FIFA ignores scientific evidence and social needs, while also bullying and insulting Brazilians.    Today, a special committee of the General Chamber of Delegates of the Read More →

IOGT International, today spread a press release condemning the world’s football governing body, FIFA, as doing the dirty work for the alcohol industry. Additionally IOGT makes the case that FIFA ignores scientific evidence and social needs, while also bullying and insulting Brazilians. Today, a special committee of the General Chamber of Delegates of the Brazilian Read More →

Since last month, new rulings by two state agencies prohibit Norwegian brewers from reviewing or depicting beer on their websites. The organizations in question, Aass Brewery and the Norwegian Brewery Association, are furious about what they call ´surreal´ verdicts.   The Norse Directorate of Health has previously ordered Aass Brewery to remove all images of Read More →

Young people who watch a lot of movies featuring alcohol use, are twice as likely to drink, according to new research by Dartmouth Medical School. In the span of two years, the American researchers questioned more than 6,500 youngsters four times, asking in each session whether they had seen any of 50 randomly selected films. Read More →