This is an embedded Microsoft Office presentation, powered by Office Online. The above presentation by professor Amandine Garde was originally given on May 31st in the European Parliament at our seminar ‘How do we protect minors from exposure of alcohol marketing?’ and describes the practical possibilities of further restrictions on alcohol marketing in the AVMSD, as Read More →

England’s northwest coast town Blackpool is considering locally banning alcohol advertising throughout the town within the next two years, to reduce the town’s drink-related crime and health problems. Blackpool’s new Alcohol Strategy specifically asks councillors to consider imposing the ban near pubs, shops and off licences. This new ban will thus expand the current alcohol Read More →

The government of Ireland’s plans for health warning on alcoholic products have raised opposition from within the EU from eleven Member States.  The Irish want to introduce under their Public Health Alcohol Bill, mandatory health warning on all alcoholic drinks as well as total alcohol and calorie content. However, the plans are opposed by Netherlands, Read More →

European news portal Euractiv.com last week obtained a leaked draft proposal of the Audiovisual Media Services Directive (AVMSD), which regulates broadcast and on demand media at the European level. As hoped by many health scientists and NGOs, the proposal underscores the importance of protecting young people against harmful media content, including alcohol advertising. However, worries Read More →

While tobacco companies have not been allowed to buy product placement in television shows since 2000, alcohol brands continue to self-regulate their marketing in media. But a new research abstract to be presented at the Pediatric Academic Societies 2016 Meeting showing how strongly alcohol brand placement relates to the drinking behavior of underage youth suggests Read More →

The National Market and Competence Commission has fined the Mediaset TV company €653,456 for allowing alcohol advertisements to be shown on TV before the watershed. In Spain the watershed to protect children and youth from alcohol ads is between 8.30pm and 6am the following day. Spanish regulations do allow ads for alcohol products with strength of less than Read More →