Authors: Kate Robaina, MPH, Thomas Babor, PhD, MPH & Jonathan Noel, MPH (2016). Title: Evaluating compliance with alcohol industry self-regulation in seven countries in Africa. An external evaluation of the MAMPA (Monitoring Alcohol Marketing Practices in Africa) project.  Executive summary Introduction The Monitoring Alcohol Marketing Practices in Africa (MAMPA) Project was a public health surveillance program devoted to Read More →

Authors: Daniela Pantani, Raquel Peltzer, Mariana Cremonte, Katherine Robaina, Thomas Babor and Ilana Pinsky Title: The marketing potential of corporate social responsibilityactivities: the case of the alcohol industry in LatinAmerica and the Caribbean Journal: Addiction, 10 January 2017, DOI: 10.1111/add.13616 Abstract: Aims: The aims were to: (1) identify, monitor and analyse the Corporate Social Responsibility (CSR) practices Read More →

Authors: Alan Vendrame Title: When evidence is not enough: a case study on alcohol marketing legislation in Brazil Journal: Addiction, 2016, 10.1111/add.13441 Abstract: Aims: This case study identifies the influence and mechanisms that the alcohol industry in Brazil has been able to bring to bear to maintain self-regulation in the marketing of beer and many wines set Read More →

Authors: Audrey R. Chapman Title: Can human rights standards help protect children and youth from the detrimental impact of alcohol beverage marketing and promotional activities? Journal: Addiction, 2016, 10.1111/add.13484 Abstract: Background and aims: The alcohol industry in the Latin American and Caribbean (LAC) region promotes demand for alcohol products actively through a number of channels, including advertising Read More →

Authors: Gallopel-Morvan,Spilka, Mutatayi, Rigaud, Lecas & Beck Title: France’s Évin Law on the control of alcohol advertising: content, effectiveness and limitations Journal: Addiction, 2016, 10.1111/add.13431. Abstract: Aims: To assess the effectiveness of the 2015 version of the French Évin Law that was implemented in 1991 with the objective of protecting young people from alcohol advertising. Design: Data were Read More →

Author: Gary B. Wilcox, Eun Yeon Kang & Lindsay A. Chilek Title: Beer, wine, or spirits? Advertising’s impact on four decades of category sales Journal: International Journal of Advertising: The Review of Marketing Communications, Published online: 17 Mar 2015. Abstract This article provides an analysis of the relationship between annual advertising expenditures and sales, using a time Read More →

Author: Ziming Xuan, Jason G. Blanchette, Toben F. Nelson, Thien H. Nguyen, Scott E. Hadland, Nadia L. Oussayef, Timothy C. Heeren, Timothy S. Naimi Title: Youth Drinking in the United States: Relationships With Alcohol Policies and Adult Drinking Journal: Pediatrics peds.2015-0537; published ahead of print June 1, 2015,doi:10.1542/peds.2015-0537 Abstract BACKGROUND: The relationship between the alcohol Read More →

Author: Marina Bosque-Prous, Albert Espelt, Anna M. Guitart, Montserrat Bartroli, Joan R. Villalbí, M. Teresa Brugal
Title: Association between stricter alcohol advertising regulations and lower hazardous drinking across European countries
Journal: Addiction. 2014:n/a-n/a. Read More →

Author: Thomas F. Babor, Ziming Xuan, Donna Damon, and Jonathan Noel Title: An Empirical Evaluation of the US Beer Institute’s Self-Regulation Code Governing the Content of Beer Advertising Journal: American Journal of Public Health: October 2013, Vol. 103, No. 10, pp. e45-e51. Abstract Objectives: We evaluated advertising code violations using the US Beer Institute guidelines for responsible advertising. Methods: We Read More →

Authors: Sven Brodmerkel & Nicholas Carah Title: Alcohol brands on Facebook: the challenges of regulating brands on social media Journal: J. Publ. Aff., 13: 272–281. doi: 10.1002/pa.1466 Abstract In September 2012, the Australian Advertising Standards Bureau (ASB) made ‘landmark decisions’ relating to the use of Facebook by vodka brand Smirnoff and beer brand Victoria Bitter. The ASB determined that (i) a Read More →