Author: Michael Siegel, Craig S. Ross, Alison B. Albers, William DeJong , Charles King, Timothy S. Naimi, David H. Jernigan Title: The relationship between exposure to brandspecific alcohol advertising and brand-specific consumption among underage drinkers – United States, 2011–2012 Journal: The American Journal of Drug and Alcohol Abuse, DOI: 10.3109/00952990.2015.1085542 (full text freely available) Abstract Background: Marketing is increasingly recognized as Read More →

Author: Craig S. Ross , Emily Maple , Michael Siegel , William DeJong , Timothy S. Naimi , Alisa A. Padon , Dina L.G. Borzekowski , David H. Jernigan Title: The Relationship Between Population-Level Exposure to Alcohol Advertising on Television and Brand-Specific Consumption Among Underage Youth in the US Journal: Alcohol & Alcoholism, DOI: http://dx.doi.org/10.1093/alcalc/agv016 358-364 First Read More →

Author: Michael J. Messina &John F. Wellington Title: Alcohol, Advertising and the Theory of Exchange Journal: Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015, pp 277-281 Abstract This paper is a report of the results of a different approach to examining the relation between the promotion through advertising of the alcohol beverage Read More →

Authors: Susanne E. Tanski, Auden C. McClure, Zhigang Li, Kristina Jackson, Matthis Morgenstern, Zhongze Li & James D. Sargent Title: Cued Recall of Alcohol Advertising on Television and Underage Drinking Behavior Journal: JAMA Pediatr. Published online January 19, 2015. doi:10.1001/jamapediatrics.2014.3345 Abstract Importance  Alcohol is the most common drug among youth and a major contributor to morbidity and mortality Read More →

Authors: Brian A. Primack, Auden C. McClure, Zhigang Li, & James D. Sargent
Title: Receptivity to and Recall of Alcohol Brand Appearances in U.S. Popular Music and Alcohol-Related Behaviors
Journal: Alcoholism: Clinical and Experimental Research. Article first published online: 9 APR 2014. DOI: 10.1111/acer.12408 Read More →

Authors: Monica H Swahn, Jane B Palmier, Agnes Benegas-Segarra and Fe A Sinson Title: Alcohol marketing and drunkenness among students in the Philippines: findings from the nationally representative Global School-based Student Health Survey Journal: BMC Public Health 2013, 13:1159 Abstract Background: A largely unaddressed issue in lower income countries and the Philippines, in particular, is the role of alcohol marketing and its potential Read More →

Authors: Joan S. Tucker, Jeremy N.V. Miles, Elizabeth J. D’Amico Title: Cross-Lagged Associations Between Substance Use-Related Media Exposure and Alcohol Use During Middle School Journal: Journal of Adolescent Health. Volume 53, Issue 4 , Pages 460-464, October 2013 Abstract Purpose: This study examines the reciprocal longitudinal associations between alcohol or other drug (AOD)-related media exposure and alcohol use among Read More →

Author: Bridget Kelly, Louise A Baur, Adrian E Bauman, Lesley King, Kathy Chapman and Ben J Smith Title: Views of children and parents on limiting unhealthy food, drink and alcohol sponsorship of elite and children’s sports Journal: Public Health Nutrition / Volume 16 / Issue 01 / January 2013, pp 130-135. Published online: 11 May 2012 A pdf version Read More →

Authors: Jerry L. Grenard, Clyde W. Dent and Alan W. Stacy Title: Exposure to Alcohol Advertisements and Teenage Alcohol-Related Problems Journal: Pediatrics; originally published online January 28, 2013; Abstract Objective: This study used prospective data to test the hypothesis that exposure to alcohol advertising contributes to an increase in underage drinking and that an increase in underage drinking then Read More →

Authors: Auden C. McClure, Mike Stoolmiller, Susanne E. Tanski, Rutger C. M. E. Engels & James D. Sargent Title: Alcohol Marketing Receptivity, Marketing-Specific Cognitions, and Underage Binge Drinking Journal: Alcoholism: Clinical and Experimental Research. Article first published online: 19 DEC 2012. DOI: 10.1111/j.1530-0277.2012.01932.x Abstract Background: Exposure to alcohol marketing is prevalent and is associated with both initiation and progression of alcohol Read More →