www.miragenews.com/; 4 June 2024 A new pilot study analysing screen recordings from young people’s online activity has found that companies are targeting them with ads for harmful products including alcohol, gambling and junk food. The report, #Digital Youth – How children and young people are targeted with harmful product marketing online, found that the ads Read More →

Wiley, Online Library; Nathan Critchlow, Crawford Moodie, Karine Gallopel-Morvan; 24 May 2024 Abstract Background Statutory options for restricting alcohol advertising include limiting it to product-orientated information and requiring health warnings. We assess the impact of removing positive contextual factors from alcohol advertising and including a health warning among adults in the United Kingdom (UK). Methods We conducted Read More →

Drug and Alcohol Review; Norman Giesbrecht, Emilene Reisdorfer and Kevin Shield; May 2024 Abstract Issues: Advertising and marketing affect alcohol use; however, no single systematic review has covered all aspects of how they affect alcohol use, and how the alcohol industry views alcohol marketing restrictions.Approach: Two systematic reviews of reviews were performed according to the Read More →

Social Science & Medicine; 22 May 2024; Karine Gallopel-Morvan a, Jacques François Diouf b, Nicolas Sirven a Highlights Alcohol advertising content regulations can protect young people Effectiveness of regulated alcohol advertising is stronger for younger people Non-regulated advertising (NRA) increases intention to drink and buy alcohol This effect of NRA may be explained by creative elements that convey symbolic cues Warnings implemented in Read More →

Guégan, E., Zenone, M., Mialon, M. , Karine Gallopel-Morvan; #Bartender: portrayals of popular alcohol influencer’s videos on TikTok©. BMC Public Health 24, 1384 (2024). https://doi.org/10.1186/s12889-024-18571-1   Abstract Background Despite widespread use of the short-video social media platform TikTok©, limited research investigates how alcohol is portrayed on the platform. Previous research suggests that a driver of alcohol content Read More →

The Standard; 21 May 2024; By Stephanie Wangari The National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA, Kenya) announced a nationwide crackdown on billboards promoting alcoholic beverages near schools. In a statement on Monday, NACADA said exposure to outdoor alcohol advertising around schools was associated with youth intentions to use the beverage. Further, Read More →

May 17th ; www.newsday.co.zw; By Kristina Sperkova and Labran Musa Alcohol endorsements from celebrities increase the risk of alcohol use and harm among teenagers. IN 2020, the United Nations Children’s Fund (Unicef) and the World Health Organisation (WHO) published a scientific analysis of the future of the world’s children. With this analysis they revealed the two main crises Read More →

May 13, 2024, Digital Marketing News, Christy McDonald Diageo, a predominant player in the alcohol industry, is turning to artificial intelligence (AI) to gain a comprehensive understanding of its consumers to boost its brand-development strategy. The new approach focuses predominantly on the actual behaviours of consumers, instead of just their expressed preferences. Diageo’s AI initiative, Read More →

By Josie Clarke, Press Association Consumer Affairs Correspondent 12 June 2019   The majority of parents want alcohol advertising limited to certain times of the day in order to protect their children, a survey suggests. Some 71% of parents want alcohol ads restricted on television, with the same number wanting restrictions on social media and Read More →

9-05-2024; LRT; news-in-english The Lithuanian parliament Seimas on Thursday adopted amendments to the Law on Alcohol Control, easing alcohol sale and advertising restrictions. In total, 59 lawmakers voted in favour of the amendments tabled by the Economy and Innovation Ministry, 25 voted against, and 11 abstained. The Seimas allowed the sale of alcoholic beverages with Read More →