Katherine Robaina, Katherine Brown, Thomas F. Babor & Jonathan Noel (2018); Alcohol industry actions to reduce harmful drinking in Europe: public health or public relations?

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Context: In 2012 an inventory of >3500 industry actions was compiled by alcohol industry bodies in support of the Global strategy to reduce the harmful use of alcohol, adopted by WHO in 2010. Objectives: This study critically evaluated a sample of these corporate social responsibility (CSR) activities conducted in Europe. Methods: A content analysis was … Read More →

Prof. C. Griffin, Dr. J. Gavin and Prof. I. Szmigin (2018); All night long: Social media marketing to young people by alcohol brands and venues

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Link to the report:   Key findings *Drinking venues posted on social media more frequently than alcohol brands during the research period *18-15 year olds were more likely to follow venues on social media than brands *Venue-level social media was used to both plan and document drinking occasions *Venue-level content included cheap offers, promotional events, … Read More →

Chambers, T.J. (2018) The extent and nature of children’s real-time exposure to alcohol marketing using wearable cameras and GPS devices

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Chambers, T. J. (2018). The extent and nature of children’s real-time exposure to alcohol marketing using wearable cameras and GPS devices (Thesis, Doctor of Philosophy). University of Otago. Retrieved from http://hdl.handle.net/10523/8265 Alcohol places substantial financial, physical, social and psychological burdens on society. There is mounting evidence that childhood exposure to alcohol marketing increases the likelihood … Read More →