Presentation at the conference ‘Digital alcohol marketing in the spotlight’ June 2023, Vilnius
Solveig Haukenes Aase, The Norwegian Directorate of Health
Back in 1975, the Norwegian parliament was concerned about the increasing alcohol consumption in Norway. As a response, the ban on alcohol advertising was implemented, as one of many measures to address the issue. While times have changed since then, it continues to hold a strong position in Norwegian alcohol policy and enjoys broad support from the public, across political parties, and even from the Norwegian alcohol industry itself.
The presentation