One of the undeniable powers of social media is its ability to influence people and their behaviors. This is especially true, a Michigan State University study finds, when it comes to alcohol use. MSU researchers found that when participants in a study were exposed to ads touting beer, as opposed to those selling bottled water, … Read More →
Authors: Tim McCreanor, Antonia Lyons, Christine Griffin, Ian Goodwin, Helen Moewaka Barnes & Fiona Hutton Title: Youth drinking cultures, social networking and alcohol marketing: implications for public health Journal: Critical public health, 23(1), 110-120. Abstract Alcohol consumption and heavy drinking in young adults have been key concerns for public health. Alcohol marketing is an important factor in contributing to negative outcomes. … Read More →