This page contains information on statutory alcohol marketing
regulations in Switzerland (table 1); a description of the restrictions per medium (table 2); labelling information (table 3); information on non-statutory alcohol marketing regulations (table 4); the complaints procedure; and lastly a summary about the Swiss regulations on alcohol marketing.
Updated March 2019
Table 1 | Statutory Alcohol marketing regulations in Switzerland | Coverage |
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![]() | Bundesgesetz über die gebrannten Wasser (Alkoholgesetz 1932) (Law on Alcohol 1932) | Spirits. The law is formulated in a technical neutral language, so the restrictions apply to any media. |
Lebensmittel- und Gebrauchsgegenständeverordnung (Act on foods and commodities) | Wine and beer. The law is formulated in a technical neutral language, so the restrictions apply to any media. | |
Bundesgesetz über Radio und Fernsehen (Federal Act on Radio and Television) (Loi fédérale sur la radio et la télévision) (Legge federale sulla radiotelevisione) | TV, radio | |
Radio- und Fernsehverordnung (Radio and TV Regulation) (Ordonnance sur la radio et la télévision) (Ordinanza sulla radiotelevisione) | TV, radio |
Table 3 Labelling information | Description | Legally binding or self-regulation | |
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Health warnings: | No | ![]() |
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Ingredients/nutritional information | No |
Table 4 Non-statutory Alcohol marketing regulations in Switzerland | Coverage |
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Verhaltenskodex der Alkoholindustrie | Signed by most of the Swiss producers of spirits |