Authors: Elisabeth Gentry, Katie Poirier, Tiana Wilkinson, Siphannay Nhean, Justin Nyborn, and Michael Siegel Title: Alcohol Advertising at Boston Subway Stations: An Assessment of Exposure by Race and Socioeconomic Status Journal: American Journal of Public Health, October 2011, Vol 101, No. 10 Abstract Objectives: We investigated the frequency of alcohol ads at all 113 subway and streetcar stations in Read More →

Authors: Ailsa Lyons, Ann McNeill, Ian Gillmore, John Britton Title: Alcohol imagery and branding, and age classification of films popular in the UK Journal: International Journal of Epidemiology Full text available at: http://ije.oxfordjournals.org/content/early/2011/09/05/ije.dyr126.full.pdf+html Abstract Background: Exposure to alcohol products in feature films is a risk factor for use of alcohol by young people. This study was designed to document the Read More →

Author: Jennifer A. Epstein, G.J. Botvin Title: Media resistance skills and drug skill refusal techniques: What is their relationship with alcohol use among inner-city adolescents? Journal: Addictive Behaviors, 2008, 33, 528-537.   Abstract Objective: To examine the impact of media resistance skills and drug skill refusal techniques (Knowing how to say no to alcohol and other drug) on drinking Read More →

Authors: Peter Anderson Title: The Impact of Alcohol Advertising: ELSA project report on the evidence to strengthen regulation to protect young people. Organization: the National Foundation for Alcohol Prevention, the Netherlands and the ELSA project 2005-2007.  A full text pdf of this report is available here Summary and conclusions: Beverage alcohol, although a ubiquitous toxin, is a widely marketed Read More →

Authors: Teresa da Silva Lopes  Title: Global Brands: The Evolution of Multinational in Alcoholic Beverages Year: 2007 Press: Cambridge University Press Abstract Global Brands provides a new dimension to the literature on the growth of alcohol beverage multinationals by focussing on brands, using an institutional and evolutionary approach. The author relies on original and published sources about the Read More →

Author: Lesley A. Smith, David R. Foxcroft Title: The effect of alcohol advertising and marketing in drinking behaviour in young people: A systematic review. Abstract Objective: To evaluate the effect of exposure to alcohol marketing on alcohol consumption in youngsters by reviewing recent longitudinal studies. Design: Literature study Participants: Cohort studies that included at least 75% youngsters Read More →

Author: The Weinberg Group LLC prepared for The Brewers of Europe Title: An independent review of issues related to alcohol consumption in Europe Year: June 12, 2006 The full text .pdf of this report can be found online at the website of the Brewers of Europe Conclusions and reactions by EUCAM The report of the Weinberg Group prepared Read More →