Authors: Sarah Mart, Norman Giesbrecht Title: Red flags on pinkwashed drinks: contradictions and dangers in marketing alcohol to prevent cancer Journal: Addiction, Volume 110, Issue 10 October 2015 Pages 1541–1548. Abstract Aims To document alcohol products and promotions that use the pink ribbon symbol and related marketing materials that associate alcohol brands with breast cancer charities, awareness and survivors. Read More →

Author: Sarah P. Roberts, Michael B. Siegel, William DeJong, Timothy S. Naimi, and David H. Jernigan Title:Brand Preferences of Underage Drinkers Who Report Alcohol-Related Fights and Injuries Journal: Substance Use & Misuse 2015 50:5 , 619-929 Abstract Background: A significant body of research has demonstrated an association between adolescent alcohol consumption and subsequent fights and injuries. To Read More →

EUCAM signalised new trends in alcohol marketing in a youth friendly sporting context in 8 European countries. The recent FIFA World Cup in 2014 was an excellent opportunity for alcohol producers worldwide to promote their products and experiment with new media strategies. A frequency analysis suggests an alcohol brand reference was visible every minute during Read More →

Authors: Ernesta Paukštė, Vaida Liutkutė, Mindaugas Štelemėkas, Nijolė Goštautaitė Midttun and Aurelijus Veryga Title: Overturn of the proposed alcohol advertising ban in Lithuania Journal: Addiction. Volume 109, Issue 5, pages 711–719, May 2014   Abstract Background: In response to the dramatic increase in alcohol-related problems in Lithuania, policy measures, including alcohol advertising and availability restrictions combined with taxation increase, were Read More →

Author: Marina Bosque-Prous, Albert Espelt, Anna M. Guitart, Montserrat Bartroli, Joan R. Villalbí, M. Teresa Brugal
Title: Association between stricter alcohol advertising regulations and lower hazardous drinking across European countries
Journal: Addiction. 2014:n/a-n/a. Read More →

Authors: Brian A. Primack, Auden C. McClure, Zhigang Li, & James D. Sargent
Title: Receptivity to and Recall of Alcohol Brand Appearances in U.S. Popular Music and Alcohol-Related Behaviors
Journal: Alcoholism: Clinical and Experimental Research. Article first published online: 9 APR 2014. DOI: 10.1111/acer.12408 Read More →

Authors: Monica H Swahn, Jane B Palmier, Agnes Benegas-Segarra and Fe A Sinson Title: Alcohol marketing and drunkenness among students in the Philippines: findings from the nationally representative Global School-based Student Health Survey Journal: BMC Public Health 2013, 13:1159 Abstract Background: A largely unaddressed issue in lower income countries and the Philippines, in particular, is the role of alcohol marketing and its potential Read More →

Author: Michael Siegel, Renee M. Johnson, Keshav Tyagi, Kathryn Power, Mark C. Lohsen, Amanda J. Ayers and David H. Jernigan Title: Alcohol Brand References in U.S. Popular Music, 2009–2011 Journal: Substance Use & Misuse 2013 48:14, 1475-1484 Abstract This study aimed to assess the prevalence and context of alcohol brand references in popular music. Billboard Magazine year-end charts from 2009 to 2011 were Read More →

Authors: Michael Siegel, William DeJong, Timothy S. Naimi, Erin K. Fortunato, Alison B. Albers, Timothy Heeren, David L. Rosenbloom, Craig Ross, Joshua Ostroff, Sergei Rodkin, Charles King, Dina L. G. Borzekowski, Rajiv N. Rimal, Alisa A. Padon, Raimee H. Eck and David H. Jernigan Title: Brand-Specific Consumption of Alcohol Among Underage Youth in the United States Journal: Alcoholism: Read More →

Authors: Tim McCreanor, Antonia Lyons, Christine Griffin, Ian Goodwin, Helen Moewaka Barnes & Fiona Hutton Title: Youth drinking cultures, social networking and alcohol marketing: implications for public health Journal: Critical public health, 23(1), 110-120. Abstract Alcohol consumption and heavy drinking in young adults have been key concerns for public health. Alcohol marketing is an important factor in contributing to negative outcomes. Read More →