Adolescent exposure to alcohol media content has been found to be associated with future drinking practices (Smith and Foxcroft, 2009; Anderson et al., 2009) as well as influencing immediate alcohol consumption (Engels et al., 2009). With the ubiquity of the Internet and New Media in young people’s lives today, there are influential new media channels Read More →

An alliance of scientific experts, from the ALICE-RAP project, call for a European-wide ban on alcohol marketing. According to their latest policy brief, this could drive down excessive drinking and associated health risks throughout the continent.   ALICE-RAP stands for Addiction and Lifestyles in Contemporary Europe – Reframing Addictions Project, a project which brings together Read More →

South Korea should implement a comprehensive ban on sports stars advertising alcoholic beverages. According to the Korean Academy of Addiction Psychiatry, such a ban could put a curb on the increasing drink-related problems of the country.   Last Sunday, the Korean Academy of Addiction Psychiatry (KAAP) released a statement, stating it’s concerns over Korean athletes’ Read More →

The Social Affairs and Health Ministry has drafted a law which would ban advertising of soft drinks and alcoholic beverages from appearing in public. It would essentially prohibit any such advertisements at bus stops, sport facilities or even on athletes’ shirts.   Additionally, the proposed law would prohibit the remaining advertisements from displaying more than Read More →

This week, leading producers from the beer, wine and spirits sectors launched a ‘comprehensive initiative to strengthen independent advertising self-regulatory schemes for alcohol beverage marketing’ by establishing a set of ‘common, rigorous standards’ for their marketing communications throughout the European Union.   Monday the 16th of April, the World Federation of Advertisers (WFA) issued a Read More →

This summer America’s digital advertisements for alcoholic beverages will be put under inspection of the United States Federal Trade Commission. As a part of the agency’s periodic review to test the effectiveness of the industry’s voluntary guidelines, the FTC will look at the exposure of underage audiences.   A similar analysis of US alcohol producers’ Read More →