China’s alcohol industry heads for high-quality development Wim van Dalen, president of EUCAM: “The article below shows that China appears to be giving full scope to the promotion of alcohol use. Given the increasing worldwide concerns about the increase in alcohol consumption, it is at least surprising that the Chinese alcohol industry appears to get Read More →

It’s the first liquor brand to sell via ads in Instagram Stories By Ann-Marie Alcántara News from For anyone looking to have a Thirsty Thursday—or any other day of the week—Patrón has become the first liquor brand you can order via Instagram. The 30-year-old brand is working with MikMak, a social video commerce agency, Read More →

A Massey University researcher is calling for an international convention to control alcohol marketing similar to the one that has been used to help reduce tobacco harm worldwide. As the global alcohol industry relies on unhealthy heavy drinking for the majority of their profits, the author says the industry often opposes effective health interventions like Read More →

The Guardian, Alex Hern and Frederik Hugo Ledegaard; 9 okt. 2019 Exclusive: algorithm may expose thousands of under-18s to harmful targeted adverts Facebook has marked hundreds of thousands of children as “interested in” adverts about gambling and alcohol, a joint investigation by the Guardian and the Danish Broadcasting Corporation has found. The social network’s advertising Read More →

  The Lancet     Published: October 05, 2019DOI:   Russians are officially drinking less and, as a consequence, are living longer than ever before: life expectancies reached an historic peak in 2018—almost 68 years for men and 78 years for women—according to a WHO report examining the effects of alcohol control measures on Read More →

Boris Chapoton, Anne-Laure Werlen, Véronique Regnier Denois European Journal of Public Health, ckz163, September 2019 European citizens are the largest alcohol users in the world with an average of 11 l of alcohol per individual per year being used. This consumption practice usually begins during adolescence. Youths’ views of substances consumption are built upon socialization Read More →

Press Release, September 23th Participants impressed with research results. Thursday, September 19, the conference “Digital Alcohol Marketing in the Spotlight” took place in Amsterdam. The conference was organised by the University of Amsterdam, The European Alcohol Policy Alliance (Eurocare) and the European Center for Monitoring Alcohol Marketing (EUCAM). Nearly 75 participants from a total of Read More →