In the first part of this series we looked at how little legislation regulating alcohol advertising there is, and how the industry has been left to regulate itself. Muhammad Zakaria Suleman asks whether self-regulation is enough or whether alcohol advertising should be banned. The public health sector monitors the effect and burden alcohol has Read More →

Authors: Monika Arora, Abha Tewari, Shalini Bassi, Kavita Chauhan, Shikha Bhasin, Ann-Sofie Bakshi, and Sven Andréasson Title: Exploring perceptions of alcohol use in two Indian states: A qualitative study from Delhi and Haryana, India  Journal: International Journal of Alcohol and Drug Research Abstract: Aims: To explore perceptions and determinants influencing alcohol consumption, with a view Read More →

Authors: David H. Jernigan, Alisa Padon, Craig Ross, Dina Borzekowski Title: Self-Reported Youth and Adult Exposure to Alcohol Marketing in Traditional and Digital Media: Results of a Pilot Survey Journal: Alcoholism:Clinical and Experimental Research, doi:10.1111/acer.13331 Abstract: Background: Alcohol marketing is known to be a significant risk factor for underage drinking. However, little is known about youth Read More →

Authors: Jo Cranwell, John Britton, Manpreet Bains Title: “F*ck It! Let’s Get to Drinking—Poison our Livers!”: a Thematic Analysis of Alcohol Content in Contemporary YouTube Music Videos Journal: International Journal of Behavioral Medicine, (2016). doi:10.1007/s12529-016-9578-3 Abstract: Purpose: The purpose of the present study is to describe the portrayal of alcohol content in popular YouTube music videos. Method: We used inductive thematic analysis to Read More →

Authors: Jo Cranwell, Magdalena Opazo-Breton, John Britton Title: Adult and adolescent exposure to tobacco and alcohol content in contemporary YouTube music videos in Great Britain: a population estimate Journal: Journal of Epidemiology and Community Health 2016;70:488-492 doi:10.1136/jech-2015-206402 Abstract: Background: We estimate exposure of British adults and adolescents to tobacco and alcohol content from a sample of popular YouTube Read More →

Authors: Jo Cranwell, Rachael Murray, Sarah Lewis, Jo Leonardi-Bee, Martin Dockrell, John Britton Title: Adolescents’ exposure to tobacco and alcohol content in YouTube music videos Journal: Addiction, 2015; 10.1111/add.12835 Abstract: Aims: To quantify tobacco and alcohol content, including branding, in popular contemporary YouTube music videos; and measure adolescent exposure to such content. Design: Ten-second interval content analysis of alcohol, tobacco Read More →

Authors: Jo Cranwell, Kathy Whittamore, John Britton & Jo Leonardi-Bee Title: Alcohol and tobacco content in UK video games and their association with alcohol and tobacco use among young people Journal: Cyberpsychology, Behavior, and Social Networking, 2016; 19 (7): 426 DOI: 10.1089/cyber.2016.0093 Abstract: To determine the extent to which video games include alcohol and tobacco content Read More →

Author: Timothy Naimi, Craig Ross, Michael Siegel, William de Jong & David Jernigan Title: Amount of televised alcohol advertising exposure and the quantity of alcohol consumed by youth Journal: Journal of studies on alcohol and drugs (2016), 77(5), 723-729 Abstract Aims: Although studies demonstrate that exposure to brand-specific alcohol advertising is associated with an increased likelihood of Read More →

Author: Nathan Critchlow, Crawford Moodie, Linda Bauld, Adrian Bonner & Gerard Hastings Title: Awareness of, and participation with, digital alcohol marketing, and the association with frequency of high episodic drinking among young adults Journal: Drugs: Education, Prevention and Policy (2015): 1-9 Abstract Aims: To explore the association between awareness of traditional and digital marketing, participation Read More →

Author: Michael Siegel, Craig S. Ross, Alison B. Albers, William DeJong , Charles King, Timothy S. Naimi, David H. Jernigan Title: The relationship between exposure to brandspecific alcohol advertising and brand-specific consumption among underage drinkers – United States, 2011–2012 Journal: The American Journal of Drug and Alcohol Abuse, DOI: 10.3109/00952990.2015.1085542 (full text freely available) Abstract Background: Marketing is increasingly recognized as Read More →

Author: Craig S. Ross , Emily Maple , Michael Siegel , William DeJong , Timothy S. Naimi , Alisa A. Padon , Dina L.G. Borzekowski , David H. Jernigan Title: The Relationship Between Population-Level Exposure to Alcohol Advertising on Television and Brand-Specific Consumption Among Underage Youth in the US Journal: Alcohol & Alcoholism, DOI: http://dx.doi.org/10.1093/alcalc/agv016 358-364 First Read More →