Beyond Dry January, booze brands aim to appeal to younger generations that are drinking less By E.J. Schultz. Published on January 22, 2019. Lindsay Flegge normally goes out for drinks four times a week. “Margaritas are my favorite,” says the 30-year-old suburban Indianapolis resident. But she hasn’t had the tequila cocktail, or a drop of Read More →

By Anthony Colangelo , The Sydney Morning Herald 14 January 2019 — 12:05am A study of thousands of Australian high school students over more than 10 years has found that exposure to alcohol advertising encourages them to participate in “risky drinking” behaviours. Alcohol advertising on TV has reduced dramatically in the past decade, but most recent figures suggested Australian teenagers Read More →

A Multinational Unleashed Author: Olivier van Beemen Publisher: Hurst, London Heineken in Africa. A Multinational Unleashed is expected to be published in February 2019 at Hurst Publishers (Catalogue here, pre-order here). It is a critical case study about the business practices of the Dutch brewer in Africa. The revelations in the book have led to parliamentary Read More →

Sunday, December 23, 2018 at 05:30PM By Barry Janoff  Nysportsjournalism.com; December 23, 2018: What happens when you put NBA(National Basketball Association) players in a Budweiser commercial? You get a message to “drink water.” Budweiser has been an official sponsor of MLB (Major League Baseball) since 1980 and a sponsor of the NBA since 1998.  This year, Read More →

Julia Stafford, Hannah Pierce; Curtin University Australia The Conversation; 16 December 2018  Australia is kicking off another summer of cricket. And if watching the series is a family affair, you may be concerned with the alcohol advertisements your children are being exposed to. An extensive body of research shows exposure to alcohol advertising negatively impacts the Read More →

  The Spirits Business 11th December, 2018 by Nicola Carruthers A complaint has been filed against Diageo alleging more than 1,700 alcohol ads for Cîroc vodka were posted on Instagram by ‘influencers’ who failed to openly disclose their connection to the brand. A pre-2018 Instagram post by Sean ‘Diddy’ Combs featuring Cîroc (Image courtesy: TINA.org) Read More →