Millions of Australian children and families watch the AFL, NRL, and cricket; sports which are saturated with alcohol advertising. So much so that it’s becoming impossible to know where the game ends and the alcohol marketing begins.
Yet all the evidence shows that exposure to alcohol advertising is associated with young people drinking more and from an earlier age.
That’s why we’re calling for an end to alcohol advertising in sport. Let’s protect our kids by removing alcohol brands from Australia’s favorite games.